§ 1 General Information
§ 2 Personal data we collect
- the type and version of your browser,
- the operating system,
- the previous that linked to our website (referrer URL),
- the webpages visited on our site,
- the date and time of your visit,
- as well as your IP address.
We do not use this data to draw any conclusions about you. This information is needed in order to deliver the content of our website correctly, optimize the content and advertisement of our website, ensure the long-term viability of our information technology systems and website technology, and provide law enforcement authorities with the information necessary for criminal prosecution in case of a cyber attack. The anonymous data of the server log files are stored separately from all personal data provided by you.
Our website uses transient cookies and persistent. Transient cookies are automatically deleted when you close the browser. Transient cookies include session cookies. These store a so-called session ID, with which various requests from your browser can be assigned to the common session. This will allow your computer to be recognized when you return to our website. The session cookies are deleted when you log out or close the browser. Persistent cookies are automatically deleted after a specified period, which may differ depending on the cookie. You can also delete cookies in the security settings of your browser at any time. In addition, you can configure your browser setting according to your wishes and decline the acceptance of third-party cookies or all cookies. We point out, that as a result, you may not be able to use all features of our website.
Additionally, when you make a purchase or attempt to make a purchase through our site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information”.
§ 3 How we use your personal information
We use the Order Information that we collect generally to fulfill any orders placed through our site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
Communicate with you; Screen our orders for potential risk or fraud; and When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our site (for example, by generating analytics about how our customers browse and interact, and to assess the success of our marketing and advertising campaigns).
§ 4 Sharing your personal information
We share your Personal Information with third parties to help us use your Personal Information, as described above.
We use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
(2) Google Analytics
We use Google Analytics to help us understand how our customers use our site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We also use MailChimp to send our newsletter to our subscribers -- you can read more about how MailChimp uses your Personal Information here: http://mailchimp.com/legal/privacy/.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
§ 5 Behavioral Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work. You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
§ 7 Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at sales@DiscountedHydroponics.com.